Wednesday, August 26, 2020

International Hospitality Operations Coursework

Universal Hospitality Operations - Coursework Example Basically Dubai is one of the nations that structure the United Arab Emirates (UAE). Diverse ethnic gatherings live in the Emirates, a portion of the incorporate Pakistani, European, Bangladesh, Indian and Emirati. It is critical to take note of that, Middle East, is thriving from various perspectives, which incorporate strategically, financially and demographically (Baum, 47). It is obvious that, a significant part of the region’s riches is owing to having the world’s biggest stores of effectively extractable oil and the travel industry exercises. Foundation data The travel industry in Dubai and in the entire Gulf locale is relatively youthful. Until the late 19550s, Dubai had no lodgings. Guests would go through with their hosts. It is recognizable that, the accompanying two decades saw Dubai develop hugely in creating essential offices for explorers (Baum, 49). The opening of a worldwide air terminal in 1959 and revelation of oil in 1966 prodded improvement and openi ng of a few inns. The establishing of the Emirates Airlines in 1985 and the Dubai Tourism Board saw Dubai draw in speculators and vacationers from over the globe. The Department of Tourism and Commerce Marketing (DTCM) encouraged universal advancement and situating Dubai as both business center point and resort goal (Rehman, 217). The foundation of the Jumeirah Group in 1997 as a lodging the board organization has seen the advancement of an arrangement of very good quality inns in Dubai and over the globe. For example, the Burj-Al-Arab was opened in 1997 as the initial seven-star lodging on the planet (Brotherton, 151). This pattern has quickening to the current state, which places Dubai in the worldwide field in vacation spot and remote venture (Rehman, 218). Political pattern The center East is regularly proclaimed by westerners to be commensurate with struggle, however it center East has quiet regions where numerous different nationalities assemble, work and live respectively in an agreeable way (Buhalis and Costa, 122). It is basic to take note of that, the UAE is one of the serene spots with Dubai having the most noteworthy convergence of universal specialists who make up to 80% of the country’s work power (Rehman, 219). Dubai is politically steady, and it has gained notoriety for being a protected center for individuals of assorted nationalities, who work for organizations from everywhere throughout the globe. It is a sacred government controlled by Sheik Mohammed (Rehman, 215). Mohammed, who has been on the wheel of administration since 1995, had a dream for Dubai as a global center point for business and relaxation. Mohammed understood his vision for Dubai rapidly by the foundation of business focuses, vacation spot focuses, which included high rises, for example, the Burj Khalifa. It is the tallest structure on the planet. Such structure makes Dubai particular from the remainder of the United Arab Emirates. They go about as vacation spot focuse s. It is basic to take note of that, Dubai has figured out how to raise various refined and pleasurable structures even on water. The Burj Khalifa is represented underneath (Tizabi, 321). Also, is an individual from various worldwide associations and affiliations, which incorporate the Arab League, United Nations and World Trade Organization, this pattern has continued sound associations with the Western popularity based nations. This participation has fortified Dubai’s interior political soundness (Tizabi, 317). Culture and religion foundation It is fundamental to take note of that, Dub

Saturday, August 22, 2020

Hindu Vs Chirstian Essays - Shabda, Reincarnation, Spirituality

Hindu Vs Chirstian Joe Cooper Harmony Studies Educator Smith 31 October 2000 Hindu and Christian Approaches to War and Peace As global perspectives on harmony vary, so do assessments of various religions. Each culture has its own view on harmony and how to achieve it. Strict ties by and large decide these qualities and laws. Two such restricting perspectives on harmony would be antiquated Christian perspectives and Hindu convictions. Christianity has confidence in equity and love as the focal point of harmony while Hindus figure out how to deal with their own Self and make great karma to accomplish harmony. Early Christians accepted that harmony is an outcome from equity. On the off chance that an instruction was broken, equity was the main arrangement. Lords got well known by how just and shrewd they were. Fights and preliminaries were continually brought before the scriptural rulers and they had to condemn. The cutting edge likeness harmony was not generally achieved in the early Christian occasions. Harmony implied that equity had been done. Wars were battled to look for equity. The methods accomplished a finish of harmony in the wake of acquiring equity. Another sort of harmony likewise existed in the Christian time, shalom. This kind of harmony implies completeness. Shalom depends on the possibility that people are siblings and sisters under God as the Father. It included an increasingly positive sentiment of adoration and generosity no accomplished with equity harmony. Christians see harmony now as an answer for most issues and take a stab at it in all that they do. A Christian wi shes to accomplish individual harmony with in their lives and with their God. Love is a significant piece of Christian harmony. A Christian endeavors to be content, fulfilled, and to know all out affection. Christians regard and love each other in shalom harmony. The sort of harmony that Christians accept that Jesus brings is extraordinary. Christians presently accept that everybody was made in the picture of God. On account of this we should all affection each other on the grounds that God cherishes us and wants us to be quiet. Christians presently regard and dread God on account of the affection they feel for mankind and for Jesus. Christian harmony includes love and graciousness while Hindu harmony includes an alternate kind conviction and structure. Hindus accept that their internal identity never bites the dust and their life power moves from body to body as each new body lives and bites the dust. Hindus accept that every individual has a Self that exists inside somebody. This Self resembles a soul that is passed from body to body when they kick the bucket. Along these lines, as indicated by the Hindu religion, the slaughtering the body of a man doesn't make a difference; the soul despite everything endures. This implies wars are supported as such. Each individual slaughtered in fight will simply enter another body in an alternate life. On occasion, Hindus may accept that a specific war is ones obligation or duty to battle. The main path for these individuals to legitimize this is on the grounds that they do no vibe that they are really murdering individuals. This view totally varies from the Christian point of view. Christians accept that individuals are just made once and that their lives are individual and separate from diff erent lives. Hindus additionally have faith in the idea of karma. The law of karma says that an activities man does creates outcomes that sway the universe and return as karma. This implies one ought to consistently endeavor to accomplish great karma. World Peace comes from the world or from the pioneers of the world. As indicated by the Hindu conviction, it originates from the people of the world. At the point when an individual finds a sense of contentment it spreads to his family, his neighbors, his city, his nation lastly to the world. The existence example of man, his Self, everywhere throughout the world is interlaced as people and in the connections among urban communities and countries. That is the idea of karma. At the point when one accomplishes great karma it impacts his entire world. Everything gets unique and better for a man in the event that he has great karma. Hindus likewise accept that on the off chance that somebody finds a sense of contentment with the world and has figured out how to make positive karma, his kids and companions will likewise profit. The sentiment of karma is that the

Thursday, August 13, 2020

Wilson, James

Wilson, James Wilson, James, 1742â€"98, American jurist, signer of the Declaration of Independence, b. near St. Andrews, Scotland. He studied at the universities of Glasgow and Edinburgh and, after emigrating to Pennsylvania in 1766, taught Latin at the College of Philadelphia (now Univ. of Pennsylvania). He studied law there under John Dickinson , was later admitted to the bar in 1767, and became a successful lawyer within a few years. He was a member of the Pennsylvania convention (1774) and in the following year was elected a delegate to the Continental Congress. Although he strongly disputed Parliament's authority over the colonies, he opposed independence until July, 1776. Because he vigorously opposed the extremely democratic principles of the Pennsylvania constitution of 1776, he lost (1777) his seat in Congress. He became allied with the conservative faction and argued for it in the Congress of the Confederation (1782â€"83, 1785â€"87). Wilson is especially known for his part in the Cons titutional Convention of 1787, where he was a proponent of a strong executive. His influence in drawing up the Constitution was second only to that of James Madison . He was active in drafting the Pennsylvania constitution of 1790 and served as associate justice of the U.S. Supreme Court (1789â€"98). He was the first professor of law (1789) at the College of Philadelphia. Wilson wrote a number of pamphlets, addresses, treatises, and lectures on law. See biography by C. P. Smith (1956, repr. 1973); the collection of his works, 2 vol., ed by R. G. McCloskey (1804, repr. 1967). The Columbia Electronic Encyclopedia, 6th ed. Copyright © 2012, Columbia University Press. All rights reserved. See more Encyclopedia articles on: U.S. History: Biographies

Saturday, May 23, 2020

The Spiritual Persective to the Book of Proverbs is Faith,...

Layman Response to Thomas Mattox Case Study 2 A Spiritual Perspective The book of Proverbs Chapter 3, verses 5-6 says: â€Å"Trust the Lord with all you do. Do not depend on your own understanding and seek HIS will in all you do. He will make straight your path† (NLT). This verse is evidenced in every aspect of theological virtues. These virtues are infused through divine grace (Sokolowski, 1995), and are characteristics of human personality that manifest themselves only through eternal salvation. The three characteristics are Faith, Hope, and Charity. I was quite pleased to find this discussion had been categorized, and even subcategorized. I tend to follow this type of discussion a little easier than one of utter ramblings like the ones I†¦show more content†¦More interestingly is the motivation for that result is different in each case. Where technically each of the aforementioned theories is based in the philosophy of ethics they are from differing paradigms. †¢ Decisions made on a purely ethical or consequential basis are the ones that produce the most intrinsic good either to the agent or to the will of the agent (always relative to the agent) †¢ Decisions made on a purely moral basis are ones made to satisfy the categorical imperative ‘Kantism’. The focus is on the act itself, and always doing what is deemed right in a situation (Brown, 2001). †¢ Decisions based on virtues follow the Christian view of ethics, which states that as humans we have a free will to choose between right and wrong. In the book titled â€Å"Aristotles De Motu Animalium, Text with Translation, Commentary, and Interpretive Essays†, the parallel between Aristotelianism and Aquinas (Nussbaum, 1978) the author finds: â€Å"The most striking example of an attempt to associate Aristotle with moral deductivism has been the Aristotelianism of Aquinas and the tradition of exegesis descending from it (1978)† While it is the best choice as a Christian, to offer the option for partial order fulfillment of Scuppernongs, the aid of contract negotiations with other suppliers, or financial accommodations for any shortcomings until previous levels of Scuppernongs can be obtained, this rejects the

Tuesday, May 12, 2020

The Remarkable Effects of Advertising Essay - 2070 Words

How would the world look like without advertising? Imagine, Times Square dark at night without its colorful billboards, football stadiums with blank walls and a set of seats, or having to pay for the content, news and entertainment that we currently get free. Without advertising, and its irreplaceable skill set of combining business and creativity we would have an employment crisis. Modern life would be very different without advertising; I don’t know about you, but I certainly wouldn’t like that world. If it werent for advertising the whole society would be completely different. The economy, for instance, would be dropped into a crisis without the adverts and all the publicity that fuel the desire for limitless business. Advertising is†¦show more content†¦It is always a challenge to start a new small business, so entrepreneurs should focus on creating excellent facilities and products that will add value to the lives of their aimed consumers. Just like larg e businesses, small business owners have to develop creative ways to advertise. Without advertising, small businesses would have no chance at all to make their product notable. If you have a good new product, and market it in a clever way; then it doesnt matter how small your company is, you can still make consumers interested. Every business’s main priority is to increase its costumers because no matter what area of business one is in, without customers the business will eventually fail. Thats why it is so important for businesses to present their self and their product in a way that will not only attract the demographic they seek, but inspire them to come back again. Thus, today’s consumer is more flattered, more pampered and more sought after than any other time in history. Repeated advertisement makes the brand very popular, and eventually boosts its sales. For example, when Coca-Cola creates an advert for Diet Coke, â€Å"it is not only touting the benefits of that product but is also keeping the Coca-Cola brand in the minds of consumers,† which can also support the sales of its other products (â€Å"value of advertising†, 2013).Show MoreRelatedChicken of the Sea Case Answers1645 Words   |  7 Pagesthe response hierarchy model this is most likely to be applicable in the p urchase of this product. The reason that has caused the shifting or rather the movement from advertising media, has caused decision making process to alter drastically. Consumers were more habituated towards noticing their personal icons when media advertising was intensified with the accompanying StarKist and Chicken of the Sea Inc. Customers displayed loyalty towards a set brand and this loyalty seemed to mature put of knownRead MoreThe Effects Of Technology On Childhood Obesity983 Words   |  4 PagesThe effects technology has on childhood obesity Twenty five percent of children in the US are overweight and a shocking eleven percent of them are obese (Dehghan, Akhtar-Danesh and Merchant). Child hood obesity is a forerunner to one of the United States greatest public health crisis. The growth of technology has had a major impact on childhood obesity. Obesity is a widespread epidemic and is getting incredibly worse as technology increases. The use of technology relates directly with childhoodRead MoreZappos Case Study1578 Words   |  7 Pagesin which they provide. At Zappos, they readily support their employees with everything they need to be the best with each employee undergoing a thorough seven week training process. Zappos is a well-known customer service entity and an even more remarkable company culture can be attributed to their CEO, Tony Hsieh. He wanted to create a culture that would be fun, accepting of all, friendly, and happy. His objective was to have an atmosphere within the call center that would be comfortable to ensureRead MoreMarketing Strategy Of Coca Cola956 Words   |  4 Pageshalf a century, the two companies have been carrying on the competition. They turn adverse factors in market development, seeking opportunities, become favorable factors, adopt feasible marketing strategy, etc are a huge success, finally become a remarkable marketing competition paradigm. This report will analysis the industry of carbonated soft drink (CSD) and presents Coke and Pepsi s advantages. Explain the issue of this case is the new challenges that Coke and Pepsi faced: how to boost flaggingRead MoreAmerican Apparel: Vertically Integrated in Downtown L.A. - Paper923 Words   |  4 PagesAmerican Apparel: Vertically Integrated in Downtown L.A. American Apparel is a clothing manufacturer in the United States. The company is vertically integrated clothing manufacturer, wholesaler, and retailer who also perform its own design, advertising, and marketing. American Apparel was founded in 1997, by Canadian Dov Charney (Grant, 2010). Dov had a fascination with American culture and the T-shirts. He started to experiment with screen printing, importing and other parts related to theRead MoreSocial Media Essay1071 Words   |  5 PagesDespite the fact that we’re already in the 21st century, society continues to show signs of progress and development strongly leaning towards the direction of advancement, constantly evolving. This pattern is no different from the world of advertising, as it has also evolved through the years and quite recently an unexpected technological innovation took the world by storm. It made such a tremendous impact that eventually led to the transformation of traditional marketing, and it’s no other thanRead MoreSuccessful Marketing Strategies Essay1019 Words   |  5 Pagesvital component in the success of businesses. Smaller businesses rely on business advertising, expenses, knowing if the business is networking with the right people, or joining the best organisations which lead to success (EStartup business blog, 2010). Marketing concentrates on customers and what the customers want. Customers are the source of sales and profits. Many small businesses are faced with remarkable hardships due to not developing the right marketing plan (EStartup business blog, 2010)Read MoreEthical Issues1128 Words   |  5 Pageswhich is â€Å"the obligation toward society assumed by business. The socially responsible business maximizes its positive effects on society and minimize its negative effects† (Bateman Snell, 2009, p. 181). This research paper will discuss three ethical issues within today’s business environment: harassment (sexual and otherwise), custome r confidence issues, and truth in advertising. Harassment, Sexual, and Otherwise Harassment (sexual or otherwise) is considered an ethical issue as it â€Å"unfairlyRead MoreCommunication Theories : Privacy And Personalized1481 Words   |  6 Pages International Master’s in International Communication Studies Communication Theories Privacy and personalized advertising in social media. Josà © Manuel Galiano Garcà ­a 104461015 Professor Sewen Sun Taipei, Taiwan December, 2015 Contents I. Introduction 3 II. Privacy as a framework 4 Privacy Perspectives 6 A. Privacy as Subject 7 B. Privacy as Object 7 III. Regulation 7 C. Privacy-by-design 8 D. Data protection regulation 8 E. US Do-Not-Track Online Act 8 IV. ConclusionRead MoreEssay about HBR: The Fashion Channel Case919 Words   |  4 Pagesto broad demographic groups to achieve the highest viewership possible with the primary target audience of women between the ages of 35 – 54. In 2006, TFC forecasted revenues of $310.6 million – with $230 million target profits exclusively from advertising. Until 2006, TFC was the broadcast market leader in fashion programming. However, TFC was faced with a changing competitive landscape that threatened TFC’s future growth and sustainability. TFC realized they needed to re-structure and adopt new

Wednesday, May 6, 2020

The Rio Olympics 2016 Free Essays

Maxwell Britton October 11, 2012 Anth 210 Writing Assignment 1 Olympics Games 2016 The excitement that the city of Rio experimented upon the announcement of hosting the 2016 Olympic games appears to have been short lived. The descent of excitement began once drug traffickers shot down a police helicopter. The government responded by heightening the crackdown on the city slums of the favelas. We will write a custom essay sample on The Rio Olympics 2016 or any similar topic only for you Order Now As a result many of the favelas in Rio are now under police control (Jazeera). The questions we are now asked is if the coming Olympics provided the motive for the increased importance that have been placed on controlling drug trafficking while also disguising as a strategy and justification to clean up the favelas of Rio? Or are the Olympics irrelevant and merely a beneficiary of the crackdown? It seems to me that the upcoming events in which the city of Rio have been presented with have become overwhelming. The Olympics are a very sacred event to host and having the honor to do such is a major responsibility (Watson). With this I do believe that the Olympics are the primary motive for the government’s actions. The Olympics routinely bring hundreds of thousands of tourists to the host city and this is something that the city of Rio wants to take advantage of in showing off their city to the world (Watson). This is why I believe the government has decided to intensify their police presence in the favelas as a tactic to clean up and make their city more appealing. The outcome of this has left thousands of individuals killed or imprisoned by the government. The favelas are where the majority of drug trafficking takes place as many times they are controlled and run by the gangs. As a solution the military police have gone in and taken over, resulting in thousands of deaths. It’s reported by the Human Rights Watch that the police of Rio and Sao Paolo have killed over 11,000 people since 2003. When a reporter discussed these findings by the Human Rights Watch with the head of Rio security; Jose Beltrame, the findings weren’t denied and instead attributed to the difficulties faced by the police of Rio. However, when asked about the Human Rights Activists who claim there are additional killings by the police he was quick to respond. According to Beltrame these reports are always similar and are preconceived opinions that are not based on reason, as they don’t understand the reality of Rio. The actuality, he explains, is there are areas in Rio that are dominated by criminal gangs equipped with assault rifles that the police are facing (Jazeera). Although it’s too difficult to determine which side is right, it is clear that too many lives are being taken. In conclusion I think it’s a positive thing for the city to put effort into controlling drug trafficking and also something that has been long due. However, it appears that many innocent individuals are being affected by these government actions and in some cases even been killed. I think the government needs to take a strong look at the approach they have taken and determine if this is benefiting their city in the long run or it is a short-term solution for the Olympics. Bibliography Jazeera, Al. â€Å"Rio: Olympic City. † Aljazeera . Fault Lines , 01/2010. Web. 12 Oct 2012. http://www. aljazeera. com/programmes/faultlines/2010/01/201019104335683915. html. Watson, Connie. â€Å"Can roughed-up Rio be ready for the 2016 Olympics?. † CBSnews. N. p. , 08/2012. Web. 12 Oct 2012. http://www. cbc. ca/news/world/story/2012/08/09/f-vp-watson-rio-olympics. html. How to cite The Rio Olympics 2016, Essay examples

Sunday, May 3, 2020

Social Lives Or Even Our Professional Livesâ€Myassignmenthelp.Com

Question: Discuss About The Social Lives Or Even Our Professional Lives? Answer: Introducation Motivation is one of the major requirements of todays life. Be it in case of academics, personal lives, social lives or even our professional lives, it is motivation that forms the backbone. In all the possible spheres of life, there are many ups and downs. There are positivity and negativities as well and in order to make sure that these negative vibes do not cause any harm motivation is highly needed (Moatt et al 2015). A very common question that might crop up in our minds is that why and how this motivation theory is considered to be the backbone of the corporate culture or any other such platforms of life (Dobre 2013). While speaking about motivation, another term that must be discussed about simultaneously is that of efficiency. In order to increase the efficiency of the workers, motivating them at every level must be the highest priority of the management. However, though not many scholars have spoken against efficiency but some scholars did. According to an article produced b y the college of business and economics, professor Bruenderman, that efficiency often limits the job ability (Muogbo 2013). This has been demonstrated by the example of MacDonalds where the employees cook and prepare all the recipes in line where all of them are very much limited in their respective job functions like, the employee who prepares the food will only do that and never take orders, whereas the one that takes orders will always stay at the reception rather than going to the kitchen to cook. Similarly, the one that adds wrap to the food packets will always stick onto this job itself. This in turn cuts down the learning experience of the employees and they can never master the art of multi tasking. On the other hand, all the former human based works have now turned mechanized that is computer based, which increases efficiency but at the same time, reduces the amount of jobs and also cuts down the employee duties. Efficiency has made the lives of people much easier, they get everything they want in minutes but at the same time, affects productivity in the long run. As it is a known fact that there are two sides of the same coin, there are both advantages as well as disadvantages of the vast arena of opportunities that have been opened up in front of all the modern enterprises. There are both opportunities as well as imperilments lying in front of all the enterprises. It is a known fact that, in case of any business organization, a proper strategic plan has to be made that will formulate all the long term goals and objectives that the company is expected to achieve in the long run. However, this planning system can function properly, only if it is backed by a proper motivational aspect (Hameed et al 2014). In other words, it must be the top most priority of all the members of the top management or the hierarchy of the company to encourage all his employees from time to time. This encouragement can be done through a constant motivation given to the workers from the side of the superiors. It is with the help of this motivation that the workers can recognize their potential to work and can increase their level of efficiency. Efficiency can be measured in various ways and the most simplest and significant way is perhaps measuring the extent of efficiency that is seen within the workers of any business enterprise. A good example can be the fact that there are often instances where one gets other many negative comments or come across many negative opinions from their superiors or their co workers. This negative comment not only renders them mentally weak and demotivated but also makes any good news really bad and uninteresting. Negativity is like a virus that keeps on getting transmitted from one person to the other like a disease causing germ and contaminates everything. It is because of this reason that motivation is highly needed, as it helps in increasing the level of efficiency of the workers thus boosting up their productive capabilities. Job enrichment is highly needed in order to increase the level of efficiency among the workers. Boredom is highly ruining in terms of both personal as well as professional life (Barba et al 2016). Adding up some sorts of varieties in the ongoing activities is very much essential in making the monotonous work very interesting, which in turn will increase the efficiency of the employees. However, there are also some negative aspects of motivation as well. Within an organization, there are many types of employees and not all are a well wisher of each other. This job enrichment may turn out to be advantageous for some and disadvantageous for others. The skill and technological knowledge which will be needed for this job might already be known to some whereas for some it can be totally new and unknown. There can also be lack of proper training that might be very essential for performing this new type of job, this might lead to chances of lower productivity. The other very damaging effect that can crop up due to this job enrichment is disrespect from the employees towards the management, because not every employee can be included in the new job role and responsibility (Brown 2014). As a result of which, some will excel in their work while others will perform poorly due to lack of interest, lack of the feeling of being important to the company, lack of sufficient training etc. These will ultimately hamper the amount of productivity. According to Haci Guclu and Sahil Guney, it has been said in the given article that job enlargement is another important method for increasing the efficiency of the employees by promoting new and diverse types of job roles and responsibilities. However, not every employee is able to cope up with this increased and modified kind of task as a result of which, they often feel neglected. This in turn affects their performance (Frey and Osborne 2017). However, the methods discussed in this article, to solve this low efficiency problem seems quite justified like solving disputes between co workers. There can be several quarrels between colleagues that can create negative vibes and can hamper the productivity of the employees. Another method to solve this low efficiency problem is by improving the work environment. The surroundings in which the employees will work must be healthy, safe, and clean with proper ventilation system. Another issue that needs to be immediately solved is that of un healthy relationships with the managers. It must be the top most priority of the managers to try their level best to cater to the basic needs of their employees. The initiation of which can be done by appearing very friendly and transparent with them. In this article, the writer Speaks about the relationship between the desires of the individuals and their motivation. In other words, the writer tries to say that if the employees are able to choose their work as per their wish and work a cording to their own pace and techniques, then the rate of their efficiency and consequently their productivity will not be hampered. However, this does not work well in the present day scenario, because the employees are subjected to huge pressure and they ate given set targets that they are compelled to achieve. Success and competitions do not always increase the psychology of the employees; it can often create negative impacts, by making the employees tensed, nervous and impulsive. It is out of th eir impulse and the huge work pressure that they can often take some wrong move and make mistakes in their work thus lowering their total production. The writer has however cited out many roles and responsibilities on part of the managers that are needed for increasing the efficiency of the workers thus motivating them. The managers must always keep this in mind that they are to formulate those motivation techniques that are in par with the kind of employees that they are dealing with (El-temash et al 2016.). If the employees are wage earners, then the managers must keep in mind to use techniques like payment equality, respect towards he wage earners, being thoughtful towards their needs and demands, listening to their complaints etc. However, often these policies are either not taken into consideration or they are use ignored in the long course of time. Once can make use of different models in order to formulate the motivation techniques like Maslows need theory which says peoples need have five layers and without satisfying the first layer, it is not possible to solve the upper layers. Another important theory is that of Adams E quity theory, which says that the biggest obstruction in path of motivation is treating the employees unequally. This is also one of the major concerns of the present day scenario. This is because; there are so many instances of unequal payments to employees based on their gender, working hours, social status etc (Filsecker and Hickey 2014). Hence, I agree that motivation is of course the backbone of the present day corporate culture, but only when it is done proper and in a justified way. I would say that the managers must make sure that their motivational techniques are for all their employees and not just a handful of them. They must always try to identify and solve the negative motivational aspects like hopelessness, helplessness, fear of failure, inability to accept criticism, guilt and self blame etc. I would also recommend this to the enterprises that they motivate and encourage their employees to start use some very simple ways like, staying calm in tough situations, proving words into actions, starting the day with something simple etc. On the other hand, the management must also not forget their duties towards their employees and must motivate and encourage them throughout in order to boost up productivity in the long run. Reference list Barba, P.D., Kennedy, G.E. and Ainley, M.D., 2016. The role of students' motivation and participation in predicting performance in a MOOC.Journal of Computer Assisted Learning,32(3), pp.218-231. Brown, D.K., 2014. The Perverse Effects of Efficiency in Criminal Process.Virginia Law Review, pp.183-223. Dobre, O.I., 2013. Employee motivation and organizational performance.Review of Applied Socio-Economic Research,5(1), Accounting. El-Temsah, Y.S., Sevcu, A., Bobcikova, K., Cernik, M. and Joner, E.J., 2016. DDT degradation efficiency and ecotoxicological effects of two types of nano-sized zero-valent iron (nZVI) in water and soil.Chemosphere,144, pp.2221-2228. Filsecker, M. and Hickey, D.T., 2014. A multilevel analysis of the effects of external rewards on elementary students' motivation, engagement and learning in an educational game.Computers Education,75, pp.136-148. Frey, C.B. and Osborne, M.A., 2017. The future of employment: how susceptible are jobs to computerisation?.Technological Forecasting and Social Change,114, pp.254-280. Hameed, A., Ramzan, M. and Zubair, H.M.K., 2014. Impact of compensation on employee performance (empirical evidence from banking sector of Pakistan).International Journal of Business and Social Science,5(2). Hanus, M.D. and Fox, J., 2015. Assessing the effects of gamification in the classroom: A longitudinal study on intrinsic motivation, social comparison, satisfaction, effort, and academic performance.Computers Education,80, pp.152-161. Hennecke, M. and Freund, A.M., 2014. Identifying Success on the Process Level Reduces Negative Effects of Prior Weight Loss on Subsequent Weight Loss During a Low?Calorie Diet.Applied Psychology: Health and Well?Being,6(1), pp.48-66. Leftheriotis, I. and Giannakos, M.N., 2014. Using social media for work: Losing your time or improving your work?.Computers in Human Behavior,31, pp.134-142. Moatti, V., Ren, C.R., Anand, J. and Dussauge, P., 2015. Disentangling the performance effects of efficiency and bargaining power in horizontal growth strategies: An empirical investigation in the global retail industry.Strategic Management Journal,36(5), pp.745-757. Muogbo, U.S., 2013. The impact of employee motivation on organisational performance (a study of some selected firms in anambra state nigeria).The international journal of engineering and science,2(7), pp.70-80. Van Der Sleen, P., Groenendijk, P., Vlam, M., Anten, N.P., Boom, A., Bongers, F., Pons, T.L., Terburg, G. and Zuidema, P.A., 2015. No growth stimulation of tropical trees by 150 years of CO2 fertilization but water-use efficiency increased.Nature geoscience,8(1), pp.24-28.